Monday, October 20, 2014

Car Repair Flare.



Howard's Advertisement's for speedy Car Repair is a aesthetically pleasing, yet amusing at the same time. At first glance it highlights the speedy work they claim they can do for your car no matter the damage. Considering the condition of the three people, even if the car need serious work, they are implying they can do whatever size job expediently. However it's funny considering that probably none of the three people shown,in all their state, could even drive their shiny "fixed" cars. It's comical at best since they wouldn't even need their cars to be fixed that quickly. Oftentimes necessity is not always what were looking for but rather connivence, and they certainly are playing off that. 

I do find it aesthetically pleasing how they have color themes for each person and car. My eye is personally drawn to that more as colors and design factors resonate more strongly with me, and probably a lot of other people too. Furthermore they try to typify all the different types of customers and cars they can service with this technique. However their flare added to the style of the add is not lost upon the fact that the cars are beautiful brand new cars, which is not how any car would look no matter how much work you put into it without serious over hall. Which again couldn't be done in such a speedy amount of time as they claim. But again maybe people are perceptive enough of this and just take the ad as a funny situation rather then hard and fast facts about their service. 

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